fitmi! - J.Maxine Bratus

Company: fitmi! LLC

Position: Owner

Expert Overview

Based in Ann Arbor, South East Michigan, Maxine fell in love with cycling at college. After graduating with a degree in linguistics, she decided that she wanted to pursue cycling more seriously and started work as a retail assistant at local bike store Two Wheel Tango. Ten years and lots of training later, Two Wheel Tango closed and Maxine went it alone, finding her skills as a qualified bike fitter were in demand all over Michigan.

She is passionate about bike fit, and especially clients getting a fit before they purchase a bike. As an independent operator, Maxine doesn’t promote any brands or products over others based on any factor other than what suits the rider, although she does work with Seven Cycles to build custom bikes for clients and is a non-stocking dealer for USA-made carbon Allied Cycle Works.

The fitmi! studio is based alongside Sic Transit Cycles in Ann Armor, which stocks a wide range of new, used and classic bicycles and accessories and also offers servicing and maintenance.

Maxine loves it when she is able to empower clients with the knowledge of their measurements and coordinates to choose the right bike for them. She now has over 17 years experience in bike fit and has carried out fits for hundreds of clients of all abilities, including the Specialized-Lululemon team and Evelyn Stevens.

You can schedule an appointment with Maxine via the phone number or email address on the contact section of her website.

Tel: 734-945-0125

Maxine’s qualifications, experience, equipment and services include:

Over 17 years of bike fit experience, since 2005

FitKit Level 2

SICI Level 1 course and certification

F.I.S.T Workshop

Specialized BG Fit Level 1

Specialized BG Fit Level 2

Specialized Certified Master Fitter

Touch For Health Applied Kinesiology Level 1

Carried out bike fits for the Specialized-Lululemon team

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